Understand The Consumers
IRIS (Interactive Research Intelligent System) is an application, developed for you consumers, to understand why you care for the brand as well as your underlying mindsets, moods, motivation, desires, aspirations, and motivates that trigger your attitudes and actions.
What's New in the Latest Version 2.6.1
Last updated on May 26, 2024
Support for scale labels
Large font is now larger
A new font size Extra large has been added
Screen reader will now read the next item title (question, interstitial) when going to the next/previous item in the questionnaire
Some items have been hidden to the screen reader to avoid reading useless elements
Scrolling is now disabled when touching scales