SOAR Menu

SOAR is the Automotive Industry's premier F&I menu solution.

SOAR is the Automotive Industry's premier F&I menu solution that combines state-of-the-art touch screen and tablet technology with MenuMax’s fully integrated, compliant, and comprehensive system to put customers in control in a whole new way. SOAR guides customers through a consistent, frictionless, and enjoyable sales experience transforming the entire vehicle delivery process. The entire buying process is enhanced and streamlined with interactive videos, product recommendations, interactive package building, e-rating, e-contracting, and e-signature - all with the flick of a finger.

But SOAR is not just about the ease and usability… SOAR is smart!

Integrated within SOAR is a proprietary, one-of-a-kind survey system where customers receive an analysis of risks and product recommendations based on a growing list of key data points. Some of the factors include vehicle data, deal info, driving habits, vehicle usage variables, risk factors, cost of replacement, out-of-pocket expense data, duration of ownership, and many more. When customers connect their lifestyle needs with real-world risks, and presented with tailored and unbiased options to protect their vehicle, they are set at ease to embrace “worry-free ownership”. SOAR places customers in the driver’s seat to make comfortable, informed, and intelligent buying decisions.

Extend your brand with a simple to use, yet sophisticated media-rich customer experience that meets the "techspectations" of the modern consumer. Transform F&I, CSI, and dealer profitability with the perfect harmony of science, sophistication, and sales by using SOAR."