JO+CO - fashion you can trust

Where on-trend fashion meets laidback sophistication!

JO+CO is a one-stop shop for the busy, yet fashion-loving woman on-the-go who craves comfort, practicality, and affordable clothing. JO+CO is a shop that caters to not only busy mom's but the working woman, Pinterest-loving, and chic and always comfortable fashionista.

When I sought out the building of the new brand, I came up with name JO+CO because "JO" is my middle name, and a name that has been passed down from great-grandmother to grandmother to granddaughter and now, my daughter. I wanted a name that not only connected our customers to our brand, but also gave meaning and purpose to who I am.

JO+CO was built for women who don’t want to second-guess their outfit choice before they walk out the door because life happens. You’re running late for work, you still want to go past Starbucks, your kid is crying, you have to drop them off at daycare, and make it to your morning meeting...WHATEVER your reason is, JO+CO makes shopping for yourself and looking put together easy and headache free. You’ll find practical, stylish, quality-driven and versatile styles here that are affordable.

Our pieces are easy to layer, style, and mainly comfortable. So comfortable that you won’t want to change out of them to sit down with that glass (or two) of wine when you get home. We take the hassle out of shopping and provide you with the best customer service because without you, we wouldn’t be here and get to do what we love. Whatever you need, we’re here and we appreciate you supporting our passion and dream!