Project Magnet

Project Magnet makes discovering web-content nearby enjoyable and safe.

Unlock the Hidden Stories Around You!

With the Project Magnet app for Android, you can experience stories that are associated with the physical locations around you.

These are the interesting, obscure and intriguing stories that you can discover, while you walk!

Project Magnet uses your location from your phone and physical Bluetooth beacons broadcasting a URL to help you find intriguing things that you didn’t know existed. Project Magnet lets you engage physical web-based content in a fun and safe way, by respecting your privacy, and putting you in control of what you are interested in.

For those in London, we have close to 1000 points of interest registered for you to discover. You will get real-time information from the things around you in the form of tiles in the app’s main feed.

Never miss a story around you! You’re notified of content near you via push notifications where you can preview what’s close by. Who knew that there is a huge subterranean cavern where River Fleet runs under the streets of London? Discover or rediscover the city around you!

For those that can’t find any content where you live, keep the app installed and up-to-date for when it rolls out to your city.

We look forward to helping you walk the web.