Radio Cidade de Caratinga started operating....

Rádio Cidade de Caratinga effectively began operating in September 1988. Its original proposal was to mix more popular musical programming with interactive boards that enabled intense community participation in the life of the station.

The proposal was well assimilated and evolved into a dynamic in which new projects were included, such as journalism and sports coverage, formatted in a way that did not harm the structural plastic of the programming.

The result is a radio that reaches a heterogeneous audience, both in rural areas and in the municipalities, with diverse musical programming, lots of information, public benefits and many PROMOTIONS.

In fact, the option for the slogan “RADIO DAS PROMOÇÕES” reflects a proposal that is consolidating every day. Promotions are designed to not only reward listeners, but involve them in educational, cultural, social and philanthropic mobilizations.

Today the broadcaster has a prominent presence in the most varied segments of society throughout the micro-region it covers, obtaining the audience and recognition necessary to pursue its projects. This results in obtaining the desired response from customers, who see the broadcaster as a good investment option for promoting their products and services.

Credibility, audience, interaction, are some ingredients of this formula that is implemented by a team of highly motivated directors, employees, collaborators and partners in search of updating, improvement and quality.