Content Marketing Course : Training Tutorial

Content Marketing is all about creating and distributing content that engages and attracts a targeted audience, while encouraging them to take action which is profitable to a business. This is a brief tutorial that explains how you can use content marketing to your advantage and promote your business.

This tutorial is primarily going to help all those readers who are into advertising and specifically those who aspire to make a career in Digital Marketing.

Before proceeding with this tutorial, you should have a good understanding of the fundamental concepts of marketing, advertising, and analyzing products and audience.

Content Marketing is all about creating and distributing content that engages and attracts a targeted audience, while encouraging them to take action which is profitable to a business. This is a brief tutorial that explains how you can use content marketing to your advantage and promote your business.

Content marketing is a form of marketing focused on creating, publishing, and distributing content for a targeted audience online. It is often used by businesses in order to: Attract attention and generate leads. Expand their customer base.

Few Topics covered in the app are as follows

Content Marketing - Overview

Content Marketing - Target Customer

Content Marketing - Content Creation

Content Marketing - Media Channels

Content Marketing - Editorial Calendar

Content Marketing - Style Guide

Content Marketing - Basic Tools

Content Marketing - Challenges

Content Marketing - Tracking Success

Content Types & Channels

Content Marketing - Blogs

Content Marketing - Lifecycle Emails

Content Marketing - eNewsletters

Content Marketing - WhitePapers

Content Marketing - Case Studies

Content Marketing - eBooks

Content Marketing - Digital Magazine

Content Marketing - Mobile Apps

Content Marketing - Web Apps

Content Marketing - Podcasts

Content Marketing - Webinars

Content Marketing - Infographics

Content Marketing - Articles

Content Marketing - Press Releases

Content Marketing - Social Media