Avoid Net Mistakes

Information marketing is in it's most basic definition “the process of selling

Information marketing is in it's most basic definition “the process of selling information”. That sounds simple enough, right? But how exactly does that work in an internet-based business?

Well, first of all, let's figure out what kind of information we're talking about here. Typically, it's information that serves to educate and, hopefully solve a problem that a potential customer is having.

Why is information marketing appealing?

Entrepreneurs are drawn to the low barriers to entry, high profit margins, hands-off management, and quick time-to-market. An information marketer can dream up a product one day and release it overnight, seeing a return on their investment almost immediately.

While it’s easy to become an information marketer, doing it successfully is another matter. Many bright-eyed would-be millionaires dive into the market, hoping to discover the fabled rivers of gold, much like the 49’ers in the Gold Rush of yore.

In this short report, I will share several of the common pitfalls that information marketers can fall into, as well as provide tips as to how to become one of the lucky – and hard-working – few who strike it rich.

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