Rapper Guide

10 steps to establish your online artist branding and presence.

Rapper Guide is essentially an artist branding guide made specifically with rappers in mind. It's an eBook-app guide for rappers to take control of how they are perceived. According to the principle, “if you do not brand yourself, you will be branded,” by implementing the steps in this guide, you will learn how to stand out among the millions of other rappers out there.

**What Will Rapper Guide Give You?**

Rapper Guide will give you the ability to:

► Project a consistent set of values, strengths, motivations, beliefs and interests in your online presence

► Avoid oversights and mistakes that many aspiring artists make, which end up costing them their reputation

► Find what makes you unique as an artist, and learn how to emphasize that uniqueness in your communications

► Gain the confidence to present yourself in a concise, professional manner to any intended audience, from potential sponsors to your fans

► Write an impressive, comprehensive artist bio relevant to every audience

► Make photos that will communicate your strengths, motivations and uniqueness

► Use a communication plan example template and printable checklist to plan your networking activities with various people, audiences and communities in the upcoming 12 months

**Why Did I Write “Rapper Guide”?**

I wrote Rapper Guide after having worked with rappers, artists and producers, and seeing common mistakes repeating themselves. Either I would keep getting asked the same questions, or I would see some lack in the artist’s online presence or the way the artist was organized, which was holding them back.

I designed Rapper Guide also as a DIY guide for artists to take control of their digital presence and career. The guide aims to be practical and hands on. It is made of actionable steps to realize each of the points. It also takes online presence and branding from the ground up; all the way from rethinking your artist name, to how you’ll plan your every action in the upcoming 12 months in order to reach your goals.