Peter Knapp

Peter Knapp and fashion 1960 - 1970

The exhibition "Dancing in the Street - Peter Knapp and Fashion, 1960-1970" at " Les Docks, Cité de la Mode et du Design", offers the opportunity to discover more than a hundred of images, mostly unpublished, the one of the most imaginative sets that fashion photography has produced during this period. The application designed by Studio Fixioneers will guide you throughout your visit. Audio tracks, video fragments and images beyond the body of the exhibition immerse you in the world of Peter Knapp.

Peter Knapp became the artistic director of Elle magazine in 1960. He is responsible for graphic orientation and is modernizing it, inspired by Alexey Brodovitch and Henry Wolf. It is a new visual language that is then worn by Elle, in keeping with the modernity of the period. From then Peter Knapp wrote his writing on new media like television (Dim Dam Dom 1965-1968). In the 1970s, he collaborated with Italian, American and German magazines. His qualities of layout, his science of typography, allow him to direct projects as far as a collection of contemporary art for the George Pompidou Center or the artistic direction of Décoration Internationale (1983).

With Peter Knapp, the girls fly away, futuristic-looking silhouettes look down on us and pairs of designer boots trot in the streets of Paris. The period is propitious. The 1960s and 1970s are for fashion and more generally for the spirits, synonymous with freedom, creativity. The photographer is not simply the witness of this incredible moment, he will contribute to put in images this new world.

Whether for fashion houses (André Courrèges, Emanuel Ungaro, Yves Saint Laurent, Pierre Cardin, among others) or for magazines (Elle, Stern, Vogue ...), Peter Knapp will master the imposed figures. The constraints, he accepts and accompanies all that Paris offers innovative, sometimes even disrespectful.

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